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Interview with Roy Lantz, author of "Never Beat the Boss at Horseshoes..."

Irene: Roy, you recently authored anlike putting a rudder on a boat that
interesting book called "Never Beat the Bosspreviously had no steering mechanism. Getting
at Horseshoes" - a book that is supposed tofired was only a glitch on my life's radar
help us recognize that life is a game. Tellscreen because I knew what my life's purpose
us a little more insight into yourwas.Irene: Being a motivational speaker, you
concept.Roy: Remember how, as a child, youhave traveled the world giving seminars and
were constantly reminded to "Play by thekeynote speeches about universal truths.
rules" when you were involved in a game?Please give us some insight what these truths
It's interesting that The Oxford Americanare.Roy: A couple hundred years ago German
Writer's Thesaurus lists over five dozenphilosopher Immanuel Kant suggested that we
synonyms for "rule", all of which can applylive our life as if our every act were to
in one way or another to the daily activitiesbecome a Universal Law. If I may be so bold,
of life. And what about the granddaddy ofI suggest that doing so is impossible. There
rules, "The Golden Rule", that,can be no new Universal Law or Universal
unfortunately, not enough of us are willingTruths - there are certainly potential new
to  embrace?perspectives on them, or perhaps different
ways to present them, but the Laws (Truths)
Whether it be directive, order, act, law,themselves are timeless and timely. So my
decree, statute, canon, commandment, edict,recommendation would be that we live our life
ordinance or injunction, there are plenty ofas if our every act conforms to, or is
"rules" that, at least nominally, arecongruent with, a Universal Law.For example,
designed to provide guidance and a degree ofno matter where I go, from Boise to Brazil,
order to our lives.All of the games we play,the Law of Attraction manifests itself. It
from the most chaotic "extreme sports", tosays simply that we will bring into our lives
the more civilized games like chess, to thepeople, circumstances and events that
more "proper" sports of, say, polo andcorrespond to our dominant way of thinking.
cricket, are governed, at least in theory, byWe see evidence of this all the time - have
rules. But do you remember the first time youyou noticed how negative people tend to
declared, "Rules are meant to be broken?" Andattract to themselves other negative people?
though all games have their dominant players,And we're all familiar with the
nobody wins all the time. Games, by"self-fulfilling prophecy." Now I'm not
definition, will produce winners and losers,suggesting that a good attitude, or "The
and the participants themselves determinePower of Positive Thinking", by themselves
which they will be.In life there are awill give us the wherewithal to do anything,
multitude of rules, some of which we maybut they can help us do everything
choose to follow, some of which we may not.better.Other Universal Truths we see manifest
There is chaos and there is order. There areeverywhere include the one Aristotle
winners and there are losers. There isintroduced in 350B.C. Today it is referred
choice. In other words, life is a game, andto as the Law of Cause and Effect -
it's a whole lot more fun when you're doingeverything happens for a reason. Neither
what it takes to win.Irene: Okay, so I'm awinning nor losing - in the game of
rebel at heart. I don't like "rules" so yes,horseshoes, or in the game of life, is
I do remember declaring "rules are meant todetermined by luck or coincidence. Another
be broken" and I still declare the same.was paraphrased several years ago by popular
(laugh) What words of wisdom to you have formotivational speaker Zig Ziglar in his
me and all the others that feel the same?Roy:interpretation of The Law of Compensation.
There is a stop light at the end of ourZig put it simply this way, "You can have
street where it intersects with a four laneanything in life you want if you'll just help
road, and directly opposite our light isenough other people get what they want." The
another on the other side of the road. Therecaveat, of course, being that selfish gain
is probably a half-mile visibility in eachnot be the motivation. Quid-pro-quid does not
direction on the four lane. I am Amazed (withcreate winners in the game of life.Irene:
a capital A) when I approach that light atIt's interesting to note Aristotle talked
4:30 or 5:00 on the morning - which happensabout Cause and Effect, yet 2500 years later
frequently as I head toward the airport - howwe are still struggling with believing that
often I will see a car sitting there, waitingeverything happens for a reason. I'm seeing
for the light to turn green before making athat in your own situation, if you didn't get
left hand turn, when there is not anotherfired, this book would not have been written.
vehicle anywhere in sight. Making that leftI know that we both can come up with my
turn on red is against the traffic "rules" -situations that prove the Law. Why is it so
sitting there under those circumstances is todifficult for some people to believe in this
me, against the "rules" of logic!Theparticular Universal Law and attribute
waiting-for-the-light-to-turn person I justsituations to luck, bad luck, or
cited also is violating what I would call thecoincidence?Roy: The best definition of
"rule" of common sense. I'm not saying he or"luck" I've ever seen is "Luck is where
she doesn't have any common sense. In fact,preparation and opportunity intersect." My
they probably have quite a bit, since they'vewife Bonnie wins a lot of contests and
obviously chosen not to use much of it! So,sweepstakes. Friends say to her, "You are so
Irene, for you and all your fellow rebels, Ilucky. I never win anything." Bonnie will
say, "Go for it!!"Irene: What inspired youfrequently  reply  with,
to write this book?Roy: In 1996 my first
book, The Care and Keeping of Customers, was"Do you ever enter these contests?" and
published. It contains over 80 specificinvariably the response will be, "No, 'cause
things that an organization of any size orI have such bad luck - I never win." Bonnie
type can do to improve its relationship withand her friends both have the opportunity to
its customers, both internal and external. Itwin, but Bonnie prepares to win by entering.
was based upon the over twenty years ofAnd I sincerely believe that expectation
hands-on, real life customer serviceplays a role as well. As Henry Ford said, "If
experiences I had up until then. I had ayou think you can, or if you think you can't,
message to share that might help otheryou're right."And blaming negative situations
organizations  and  I  wanted  to  share it.on coincidence or bad luck is so much easier,
not only because no work is required to
Ten years later I realized that I had overprepare, but because it's so much easier to
five decades of real-life, hands-on"rationalize" failure. Do you see "rational
experience in life, and that I had a messagelies" in that word?Irene: You encourage
to share that might help other people and Ireaders of "Never Beat the Boss at
wanted to share it. Many years ago IHorseshoes" to take 100% responsibility for
committed to paper a statement of purpose fortheir own success. That's pretty humbling.
my being on the planet..."to use my optimismHow do you suggest we do that?Roy: Irene, it
and enthusiasm to teach and inspire others,is very simple. Simple, but not easy! In
so that the world of all those whose lives Ifact, it can be one of the most daunting
touch, directly and indirectly, will be achallenges we face in playing the game of
better one". Never Beat the Boss atlife. Look carefully at the word
Horseshoes...102 Ways to Pitch Ringer after"responsibility" - it almost looks like
Ringer in the Game of Life is a way to help"response-ability", or "respond-ability",
me fulfill that purpose.Irene: Your statementdoesn't it? Certainly we are not responsible
of purpose is very dynamic. Tell us aboutfor everything that happens in our lives; I
the importance of having a statement ofam no more responsible for being fired after
purpose.Roy: I remember the question andthat horseshoe game than I am for the tides.
answer section of the "Baltimore Catechism"But I am responsible for how I choose to view
that for years and years was used inthe event. In other words, we can't always
parochial schools. It asked the questioncontrol what happens in our lives, but we can
"What is your purpose in life?" And I vividlycontrol our response.Irene: It's much easier
remember the answer - "To know, love, andto blame someone else if things aren't going
serve God." That answer saw me through thehow we had planned it and not be in touch
formative years, though as I grew older Iwith being responsible for our own feelings.
realized that it wasn't enough. It remainsAnd, sometimes the response gets us into more
for me a vitally important component of whytrouble. How do we change our attitude when
I'm here, but it's no longer nearly specificone way of thinking has been ingrained for so
enough. Indeed, my feeling is that "To knowlong?Roy: I define attitude as how we see
love, and serve God" would be a noblelife from within and how we choose to
ambition for all six billion of us sharingrespond.In our seminars, I frequently ask
this wonderful planet. But I also feel thatparticipants to write the word attitude. No
we all have a specific purpose that is notbig deal, and they all accomplish the task
universally shared. Others may have a similarwithout comment. I then ask them to put their
purpose, but our individual reason for beingpen in their other hand and write the word
here is for us to discover.Irene: In whatattitude - Wow, what a change in response!
ways could we bring our attention to reallySome even say, "I can't do it." When I ask
finding our purpose in life when sometimes wewhy it was so much harder the second time to
are scattered or feel defeated?Roy:write attitude, the universal response is
Discovering (or perhaps uncovering - it is"We've always done it this way", or, "We've
there - we need only to find it) our purposenever done it that way before."Now think back
is one of the most meaningful activities into our earlier discussion of responsibility -
which we can engage. It makes setting goalsthat we can't always control what happens in
so much easier - we need only ask if aour lives, but we can control our response.
proposed goal is congruent with our purpose.Couple this with the definition of attitude
If so, it's probably a good goal.In The Poweras a choice, and we have an answer to your
of Purpose, author Richard J. Leider makesquestion. Attitudes can change the moment we
this important observation, "Our purposerealize that we can control our response to
starts with the acceptance of the basic truthevery situation in our lives.Irene: M. Scott
that who we are and what we do does make aPeck wrote "Sometimes the only solution to a
difference." Once that truth is accepted, youproblem is that there is no solution." Our
can begin to identifying your purpose. Startsociety is very solution oriented and Peck's
by listing your unique personal qualities.statement is hard to grasp. Mind you, he
Are you......tolerant, patient, courageous,wrote it many years ago. How do you propose
kind, assertive, persuasive, committed,that we accept there just may not be a
responsible, responsive, caring, creative,solution to the problem?Roy: The first
trusting, empathetic, intelligent, decisive,chapter of Never Beat the Boss... is entitled
humorous, self-reliant, knowledgeable, kind,"Put It in Perspective".Is the "problem"
persistent, dynamic, wise, organized, honest,truly a "problem?" Many people employ a
resourceful?This is not the time to be humbleconcept known as re-labeling when evaluating
- list all your unique positive personala problem, and substitute another label.
qualities. We call these the "I AM" words.Now"Challenge", "situation", "concern" and
list how you could express those unique"issue" are all words that can help to
positive personal qualities. We call thesemitigate certain dilemmas. I don't mean to
the "I CAN" words. Can you......initiate,sound Pollyanna - certainly there are very
teach, help, show, support, develop, advise,real problems we all face that no amount of
plan, produce, lead, inspire, solve,word-smithing is going to solve. Obviously a
persuade, create, establish, implement,terminal illness is a challenge and a concern
organize, influence, motivate, care,and an issue, but above all, it is a very
identify, communicate, guide, promote,real problem.Several years ago insurance guru
articulate, foster, visualize, manage,A.L. Williams wrote a book called, All You
direct, encourage?Now take one or two orCan Do Is All You Can Do. There is genuine
three "I AM" words and combine them with "Iwisdom in that. There are times when we've
CAN" words to begin to develop your statementexhausted everything we can do to find a
of purpose. I've already shared mine, andsolution, and yet the problem remains. This
here is a couple more to use as examples:"Myis when, with M. Scott Peck's observation in
purpose in life is to demonstrate throughmind, we need to recall my earlier assertion
example and teaching the way a responsiblethat although we can't always control what
person should live and to influence all thosehappens, we can control our response.Irene:
I work with to emulate that example.""MyYou stress clear communication at all times.
purpose in life is to use my life'sSometimes we think we are communicating
experiences and beliefs to help my kids andclearly but the other person just doesn't
their kids to become contributing, happy,seem to be on the same page as we are. Do you
positive people."Irene: You relate life to ahave any clear cut suggestions of how we can
game of horseshoes. Why horseshoes and notbe sure the other person hears what we are
baseball or football?Roy: Great question,saying?Roy: In 1979, at UCLA, Professor
Irene. Horseshoes chose itself as my metaphorAlbert Mehrabian published the results of his
for the game of life! I started my business,landmark study in communication. It is still
Roy Lantz Seminars, in 1986 and in 1996 wethe benchmark for understanding how people
signed an agreement to do internationalcommunicate, and it gives a clear insight
contract speaking for a Norwegian companyinto the answer to your question. He found
with an Atlanta office. In June of that yearthat when we are talking to another person,
we had a company picnic at the wonderfulonly 7% of what they hear us say is our
Stone Mountain Park, just outside Atlanta.words. Fully 38% of what they hear is our
Everyone was having a great time, buttone of voice, and 55% of the message
occasionally I'd see a co-worker slinkconveyed is our body language! In other words
sullenly, or angrily, or confused (but neverthe old saying, "It's not what you say, but
smiling) from the area of the horseshoe pits.how you say it", is more than just an old
Finally, I stopped one of them and asked himsaying. You need only to recall a childhood
what was going on down there. It seems thatgame of "Simon Says" to know this is
the boss, a tall, strapping Norwegian, wastrue.With that in mind, there are certain
badly beating all who dared take him on in aclear cut things we can do to facilitate true
game of horseshoes. And, even morecommunication (The best definition of
infuriating, his attitude in victory wascommunication I've ever seen, by the way, is
apparently not as gracious as it might have"to give and get understanding")...*always
been.Now, I'm not the world's greatestmake eye contact*paraphrase what you think
horseshoe player, but I'd been playing in myyou heard the other person saying*use verbal
back yard for twenty years, so I had a prettysupport - "yes", "I understand", Uh, huh",
good game. Hating to see my friendsetc.*use non-verbal support - the slight
depressed, and, as a former Marine,nodding of the head, slightly leaning
ever-cognizant of National Pride, I decidedforward, etc.*ask questions*use the "Echo"
to take the boss on. And take him on I did!technique - repeating the last word or phrase
Much to the delight of my co-workers, Ithey used*maintain an open body
handily beat the boss at horseshoes. This wasposition*observe their body language as well
on a Saturday.The following Friday he fired- are they doing these things?Let me suggest,
me! Now I don't know that my unfortunate falltoo, a great sales technique that works in
from grace was caused by the horseshoeall one-on-one communication efforts - WII-FM
incident (though he was pretty upset...), but- What's in it for me? Imagine the other
I do know that I had the perfect metaphor andperson is wearing an invisible head-set tuned
title for my book!Irene: It sounds liketo WII-FM. You must broadcast on that
getting fired was the best thing that couldfrequency - let them know why it's important
have happened to you. It gave you theto them to listen to you.Irene: Thank you so
opportunity to go forward in a direction thatmuch for a very interesting discussion. Is
may not have happened if you didn't get firedthere anything else that you would like our
- you may still have been "stuck" doing thereaders to know about you, and your book?Roy:
same thing over and over again, expectingThank you, Irene. This has been great! I
different results. Aside from gettingreally would encourage your readers to visit
"fired," what other ways can a personfor a couple of reasons. One is to experience
redirect their course in life?Roy: One ofthe QUOTE-avation of the day (That's a
the most powerful ways is to do the exercisequotation that provides inspiration and
we just discussed and begin to think in termsmotivation - they must provide the
of their purpose. Once a person begins toperspiration!), and the other is that there
believe that they are here for a reason andare a number of articles there that may be of
then begins to identify that reason, it'sinterest.



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